01
Discovery
The user reaches Oriuk from the website or a recommendation
The first contact can happen before or during the stay without turning the public website into a complex catalog.
- Entry from oriuk.com
- Access to the app
- Simple visual context
How it works
A simple flow to discover and book experiences
Oriuk uses the website as a simple entry point and moves real browsing into the app through a traveler-oriented flow.
02
Browsing
Experience discovery happens inside the app
The app is where users browse proposals, refine preferences and review the detail of each plan.
- Browse before or after registering
- Review available plans
- Open experience details
03
Booking
Booking starts when the experience already fits
The app supports the decision moment so the user can move toward booking with less friction.
- Select an experience
- Move toward booking
- Continue during the stay
04
Access
Registration can help, but it should not block the first step
The product can allow a lighter first interaction and ask for registration when it adds real value to the journey.
- Light entry
- Registration when needed
- Mobile-first usage flow
Real exploration happens inside the app
The website introduces Oriuk. Browsing, selecting and booking experiences are supported inside the app.